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We came across this excellent article "Understanding The Rise Of The Microbrands" written by James Stacey of Hodinkee. Hodinkee is a great magazine that always has great information whether you are a collector, enthusiast or just looking for a good source for watch information.
Looking at the landscape of the industry, Trouvaille Watches falls into the category of "Microbrands". As we continue to grow and build our brand our long term goals are to move to the next category of brands.
Read the full article:
"Understanding The Rise Of The Microbrands" written by James Stacey of Hodinkee